Swarovski has unveiled its new campaign featuring models such as Irina Shayk, Karlie Kloss, Fei Fei Sun, Imaan Hammam, and Abby Champion. The jewelry brand shared the announcement on Instagram, highlighting the campaign's inspiration drawn from the archetype of Venus. The campaign celebrates self-expression through its modern muses, embodying qualities like strength, grace, creativity, brilliance, extravagance, energy, and empowerment.