British rock band Iron Maiden have joined in a partnered with Marvel for some great holiday gifts for heavy-metal fans who also love comic books. This collaboration is just in time for the holiday season, in clothing and apparel that highlight iconic Marvel characters, such as Deadpool and Wolverine, and the notorious Eddie. This partnership entwines the universes of both brands, with apparel designed with images that pay tribute to Marvel character in exclusive variation of album and single artwork, such as “Killers”, “The Trooper” and “Fear of the Dark”. Iron Maiden’s manager, Rod Smallwood, said: "Eddie has long stood shoulder to shoulder with the greatest super heroes and we’re also pretty proud of the Worlds we created for his many incarnations – from battlefields to Egyptian tombs to frozen icescapes or futuristic cities. We think that the twist of placing Venom, Thanos, Thor or Deadpool in our Maiden worlds will excite fans of both cultures.” The use of celebrities as brand ambassadors have been shown to create amplified awareness of brands, not to mention the sales aspect being increased. The team at The Celebrity Group are experts in this field with more than 30 years’ experience.