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Prada's spring-summer 2023 campaign is inspired by humanity and its stories. Hunter Schafer, Letitia Wright, Rachel Williams, and Guinevere van Seenus are among the talented models and actors in the cast. Miuccia Prada and Raf Simons' new season focuses on relaxed silhouettes, neutral colors, and standout shapes.
The eye-catching visuals were captured by David Sims in unique settings. These ads for Prada's spring 2023 collection take their cues from classic Hollywood and European cinema, with scenes straight out of a movie.
Through Touch of Crude, a short film directed by Nicolas Winding Refn, captures the lives of remarkable women who explore modern femininity, adding to the ads' cinematic theme.
Bags come in a variety of styles, from totes to top handles. Ferdinando Verderi, a frequent collaborator of the brand, also contributes to the shoot's creative direction.