Racing video game Gran Turismo has teams up with with Formula 1 racing driver Lewis Hamilton, who appears in the new edition, Gran Turismo Sport.
Gran Turismo and Lewis Hamilton have joined forces in the latest iteration of the franchise, GT Sport. Lewis will be appearing in game as a mentor to share his racing wisdom with players from around the world to help them improve their driving technique.RELATED: Michael Phelps Stars in Nulo Pet Food CampaignLewis Hamilton comments, "I have been playing Gran Turismo since I was a child, so to actually be part of the gameplay design has been an incredible experience."Lewis will reveal his driving philosophy and techniques through driving images and interviews for players of Gran Turismo Sport, providing valuable advice to many players who strive to be as fast and strong as Lewis himself.The team at PDI are really excited to have Lewis as part of the team:"From watching Lewis drive on TV all these years, I had an idea of how he might drive, but the experience of watching him drive in person was well beyond my wildest expectations. And I’m really glad to be able to share his driving and philosophy with the players in Gran Turismo." – Kazunori Yamauchi.