Rapper Snoop Dogg and custom hockey apparel brand Puck Hcky have joined forces to launch a new apparel collection.
The Snoop x Puck Collection will aim to pay homage to Snoop Dogg as well as Los Angeles street culture. The range will include four jerseys as well as a host of t-shirts and caps.Already making waves in the rock and metal genres with the inclusion of artists such as David Ellefson of Megadeth, Doyle Wolfgang Von Frankenstein, 36 Crazyfists and All Hail The Yeti, PUCK HCKY is now branching into the rap and hip-hop world, leading with the biggest name in the game.RELATED: HARMAN Names Tinie Tempah Global Brand Ambassador for JBLMatt Marini, CEO of PUCK HCKY, comments, "For a growing brand like PUCK HCKY, the opportunity to work with a legend such as Snoop Dogg is thrilling on many levels, but what truly drives the collaboration is that Snoop is true a hockey fan. While pretty much everyone on planet Earth is familiar with Snoop Dogg from an entertainment standpoint, not everyone knows that Snoop is a hockey guy as well! This is what gives our collaboration some real teeth."The Snoop x PUCK: A Blazin Hot Collection is available to buy now, and features four jerseys based on the colors and designs of Snoop Dogg's favorite sports teams - the Dodgers, Lakers, Steelers and Kings/Raiders.Multi-platinum artist, actor and entertainment icon Snoop Dogg is at the forefront of popular culture with award-winning albums and songs, multiple films, lifestyle products, philanthropic efforts, and digital ventures. Snoop Dogg has sold over 35 million albums worldwide and received multiple Grammy nominations and has reigned for more than two decades as an unparalleled musical force who has raised the bar as an entertainer and globally recognized innovator.