Selma Blair, Chlöe Bailey, and Halle Bailey have been announced as ambassadors for Pandora, starring in the jewelry brand's Valentine's campaign, Be Love. Blair shared her thoughts, saying, 'BE LOVE is really being present. Being every day, like, "how can I make this moment better?"'. This campaign celebrates the essence of love and mindfulness, encouraging individuals to cherish every moment and spread love in their daily lives. With these influential personalities, Pandora aims to inspire meaningful connections and expressions of love through its timeless jewelry pieces.