English supermodel Dame Twiggy Lawson has been tapped by beauty brand Charlotte Tilbury as their new face, following in the footsteps of Kate Moss and Phoebe Dynevor. Building on its famous Pillow Talk franchise, the beauty brand has released its latest Pillow Talk Party Campaign, which features Twiggy and leads the company’s induction into the virtual beauty-tech space. Tilbury shared the news on social media, posting: 'Darlings, I’m so thrilled to be joined by the gorgeous, flawless, ICONIC, original SUPERMODEL @twiggylawson for the launch of my NEW! PILLOW TALK PARTY! Twiggy wears my Pillow Talk Push Up Lashes! Mascara in the NEW! SHADE DREAM POP, a dreamy take on brown mascara to make every eye colour pop!! “IT’S MY PERFECT MASCARA!” - Twiggy'. The new collection has been launched for all skin tones. In the collection, you will also find lip and eye colour, mascara, blush and highlighters. Prices start at €25, and can be found on their website. The brand continued to say of Twiggy being a part of the Pillow Talk Party campaign: 'Twiggy is a beauty icon! She has always been an inspiration to me! To have her star in this campaign is a dream come true! Twiggy was creating her own makeup looks in the sixties - before makeup artists existed. Her incredible, iconic drawn on lashes were a major beauty moment – she is the original beauty disruptor!' Brand ambassadors, celebrities and public personalities have been shown to increase brand awareness and sales THREE times more than a similar campaign without. This is something in which the team at The Celebrity Group are experts, with more than 30 years’ experience. Contact them at www.celebrity-group.com.