Penshoppe has set the fashion scene ablaze, unveiling Zayn Malik as the face of its Spring/Summer 2018 brand campaign.
Sporting relaxed, easy-to-wear fits in statement prints, playful stripes, striking colors, and plush textures, Zayn topbills Penshoppe’s latest collection and joins the label's roster of international headliners such as Gigi Hadid, Bella Hadid, Dara, Nam Joo Hyuk, Kendall Jenner, to name a few.Now, for some fun facts: Zayn is the first male solo artist in the world to simultaneously chart at number one in the UK and US album charts, underlining his status as one of the most influential artists of his generation. In addition, he's become well-known not only for his music but also for his style.RELATED: Burton Signs Josh Patterson to Front Activewear Range"We’re all excited to have Zayn back in the Penshoppe family," says Penshoppe’s Brand Director Jeff Bascon. "We always want multi-faceted talents for #TeamPenshoppe. As Zayn continues to dominate the global music charts, we also see him as someone who has also joined the world of fashion with his signature style. Through the years, Zayn has developed his own fashion-based following and continues to stand out in strength and style—just like Penshoppe."Alongside building a reputation as a world class music artist, Zayn has proved to be a fashion icon who has graced the cover of Vogue, Highsnobiety, and Dazed among many others. He was also voted as GQ’s Most Stylish Man in Britain for two years in a row (2017 and 2018).Jeff continues, "Zayn is always at the cutting edge of trends and is never afraid to experiment—very similar to Penshoppe’s style personality. We’re very excited for what lies ahead for Zayn and Penshoppe!"