Posted by The Celebrity Group on Oct, 07 2022

Chris Evans for Jinx

Jinx partners with celebrity Chris Evans

Chris Evans for Jinx - Brand Ambassador - The Celebrity Group Jinx, Inc. announced its collaboration with actor and entrepreneur, Chris Evans, and his dog Dodger on July 27. Evans will be active in creative and leadership activities for the pet food company. "I was thrilled to find Jinx — a food Dodger loves to eat and that I know is safe and healthy for him," Evans said. "I'm excited to come on board and help grow awareness for the company so all dogs can have the highest quality food possible at an accessible price point."
In his position with Jinx, Chris Evans will assist in brand strategy and marketing campaigns, including a new commercial scheduled for later this year.
"We are thrilled to have Chris Evans on our team,” said Sameer Mehta, co-founder of Jinx. “His entrepreneurship and his love for his dog makes him a valuable addition to the Jinx leadership team. Our vision is to elevate the way we care for our dogs by providing premium, clean-label nutrition at an attainable price point."

Jinx sells many products, from premium, natural food kibble to limited ingredient dental chews, as well as jerky treats and food topping packs that are freeze-dried.

Additionally, it hinted at future products, revealing that it aims to become a one-stop shop for everything dog-related.

In November of 2021, Jinx received investments from Odell Beckham Jr., Halsey, Zachary Quinto, Trevor Noah, Lily Singh, as well as Chris Evans.

More than 2,000 Walmart stores and Walmart.com sell Jinx's products.

Did you know that having a brand partnership boosts your brand awareness and sales up to THREE times more than a similar advertising campaign without? 
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