The Palace and Gucci collaboration was announced on October 21 with the hashtag #PalaceGucci and the caption: "THINGS ARE LOOKIN' GOOD."
The collection is drawing its inspirations from the band's back catalogue and is providing fashion coming alive.
The joint effort merges the aesthetic from both brands, fusing Gucci's Double-G with Palace's Tri-Ferg. The result will be unisex clothing and accessories in the collection, including womenswear pieces – a first for Palace.
“This didn’t come about by chance, but rather from the will of people who shared the same things, from heterogeneity, from the street, and there is really a bit of everything inside,” said Alessandro Michele.
In addition to Gucci Vault, the brand's concept store, the collection will also be available at various pop-up stores in Paris, Milan, Tokyo, Osaka, and Bangkok, as well as Palace stores in London, New York, Los Angeles, and Tokyo.